It’s time to step up and speak out when it comes to addressing the pay gap in the workplace. What you might not think about is that such a pay disparity doesn’t just happen when it comes to office environments – consider the field of professional sports. When it comes to the business of women’s sports, it might even be a more pronounced pay gap than what goes on in the more traditional office work.
Let’s break it down by the numbers:
- Only 0.4% of sponsorship dollars goes towards women’s sports
- While women made up 40% of professional sportspeople, they only received only 4% of sports media coverage
- Typically, female athletes are earning 63% versus compared to their male counterparts
- Only one professional female athlete – Naomi Osaka – was listed on the Forbes list of the top 50 professional athletes.
More can be done in the world to make it a more fair and balanced case in terms of equity when it comes to professional sports pay. Give yourself the knowledge to bridge the pay gap for all – take a look at the business of women’s sports and what can be done by the fans, media, and sponsors in the visual deep dive below: